As a part of World Business Communication Day on 26.11.2025 @ 11.00 am, ASM organised a Business Communication Workshop to enhance the communication skills of MBA students and to strengthen their professional readiness. The workshop focused on practical communication techniques required in modern corporate environments. Prof. Dr. B.Vijayachandran Pillai, Principal & Director welcomed the gathering by insisting the importance of communication in business environment. For the conduct of the workshop, the students were divided into three groups based on the topics relating to professional communication namely 1. Non-verbal communication 2.Employee engagement and 3.Customer negotiation. The workshop was arranged in two sessions vise Report writing and Presentation followed by Q& A session. The presentation and writing skills were evaluated by a three member faculty panel.  The team 3 bagged the first prize. This workshop successfully strengthened students’ communication competencies.